Voyager partnership to span 19 races, starting in Nashville.
- Cassill shall be paid in Litecoin and Bitcoin
- Xfinity Sequence driver allowed to commerce crypto holding immediately
Nascar Xfinity Sequence driver Landon Cassill would be the first driver within the championship to be paid in cryptocurrency as a part of a take care of Voyager.
The partnership, set to start on the Nashville Superspeedway occasion, will span 19 races. Throughout the size of the contract, Voyager can pay Cassill a “market price” in a “portfolio of digital belongings”, which embrace Litecoin and Bitcoin.
“I can commerce it out instantly earlier than the market adjustments or dangle on to it because the market goes up or goes down, carve out a little bit bit, pay my payments with it and maintain the remainder,” Cassill advised the Related Press.
“There’s a handful of drivers which can be into crypto, however I’m most likely one which’s been in it for lengthy sufficient that’s I’m fairly comfy with the way it works.
“Crypto platforms use loads of social media and group constructing as advertising and marketing. The large firms haven’t finished loads of nationwide advert campaigns, so for Voyager to go after a nationwide advert marketing campaign is an indication that the area is actually beginning to department out.”
Steve Ehrlich, Voyager’s chief govt, added: “[Landon] shares our imaginative and prescient of widespread crypto adoption, and we’re proud to be the primary firm to safe a major Nascar sponsorship utterly with crypto.”
The cryptocurrency market is starting to achieve traction in motorsport. Not too long ago, Rinus VeeKay ran a Bitcoin-sponsored automotive within the Indianapolis 500. Afterwards, VeeKay was joined by IndyCar drivers Conor Daly and Ed Carpenter at a Bitcoin conference.