CoinFlip, the main world cryptocurrency ATM operator, in the present day introduced a brand new advertising marketing campaign to show the simplicity round investing in Bitcoin. CoinFlip’s new advert, titled “So Flippin’ Simple,” options actor and long-time crypto investor Neil Patrick Harris unveiling the corporate’s ATM and money to Bitcoin mannequin.
Harris, well-known for his roles as ‘Doogie Howser M.D.’, and the sitcom ‘How I Met Your Mom’, shared how taking the function of spokesperson and partnering with CoinFlip is related to his personal discovery of Bitcoin and hope others are capable of undertake the cryptocurrency as effectively.
Harris shared in an interview with me how, “I keep in mind once I first heard about Bitcoin; like most individuals, I didn’t totally perceive it however on the time the worth of Bitcoin was so low I figured I might give it a shot with out risking an excessive amount of.”
Harris, who was picked by CoinFlip due to his story as a novice who hung out studying the house, went on to notice that, “Now, my funding has grown tremendously and multiplied in worth, even main companies and conventional buyers are all leaping on the bandwagon. My aim is to let everybody understand how simple and accessible it’s to spend money on cryptocurrency and be part of the way forward for finance.” With high-profile buyers resembling Paul Tudor Jones and corporations resembling MicroStrategy grabbing headlines, it’s simple to see how Harris might spur adoption for the common investor as effectively.
With the advertising marketing campaign of which Harris is the spokesman titled ‘So Flippin’ Simple’, CoinFlip as an organization hopes to lean additional into its mission of creating cryptocurrency extra accessible by educating the general public concerning the ease of taking part utilizing the money they’ve readily available. The corporate acknowledged in a press launch that it believes it may well present a easy simple approach to make investments for people who aren’t tech-savvy. And in keeping with their CEO, Bitcoin ATMs adjust to the Financial institution Secrecy Act necessities that banks do, in addition to being registered as a Cash Companies Enterprise (MSB) with FinCEN and as a cash transmitter in sure states as required.
Ben Weiss, the brand new CEO of CoinFlip as of April 2021, shared with Forbes Crypto he hopes his enterprise will scale to five,000 ATMs by the top of the 12 months, defined his enterprise mannequin of providing 24-7 customer support and the flexibility to amass Bitcoin in lower than 60 seconds makes his agency a challenger to cryptocurrency exchanges resembling Coinbase and Gemini. Weiss, who ran the day-to-day operations of CoinFlip previous to shifting into the function of CEO, predicts there will likely be, “…Bitcoin ATMs in each single gasoline station, in each single road nook, and that you will notice as many bitcoin ATMs as regular ATMs ultimately.”
Concerning the strategic partnership with Neil Patrick Harris, Weiss feedback, “We partnered with Neil Patrick Harris who’s well-known and approachable and decrease that perceived bar for entry into the house,” mentioned Weiss.
“Cryptocurrency is the way forward for how we store, make investments, and do enterprise, nevertheless it will also be extremely technical and intimidating. I desire my transactions to be easy and to the purpose,” mentioned Neil Patrick Harris. “It’s why I joined forces with CoinFlip – their ATMs make it so anybody can flip their money into a big funding alternative with an amazing return.”
Harris definitely takes a threat as he now could enter the world of ‘crypto-twitter’ the place superstar influencers resembling Elon Musk have left many within the house pissed off, to say the least. Nevertheless, solely time will inform if he finally ends up being a optimistic for cryptocurrency as he begins discussing it extra on mainstream media.
Disclosure: Of many belongings, Bitcoin contains a portion of my funding portfolio.